THE 209-year old family owned Bonnier Group knows how to see the big picture. Here, Ulrika Saxon, CEO of Bonnier Growth Media (BGM), the company that oversees Svensk Filmindustri (SF) and a raft of other TV and film shingles, talks up the future.
Q. SF celebrates its 95th birthday next year, making it one of the oldest film companies in the world. But these days, the talk of the industry is the crossover of film talent and money to TV. Cinema is no longer the first window. What’s your take on this?
A. I agree, although I might say, on many levels, there is nothing like the silver screen. At BGM, we don’t see cinema facing the same level of disruption as the rest of the film value chain. There is no question in our minds that cinema will be an important window for many years to come. We do, by the way, hold a significant share in the Nordic Cinema Group, the largest cinema chain in the Nordic and Baltic region.
Q. There are... read more...